You’ve undoubtedly seen all the Hello Kitty celebrations around town as the ubiquitous cat without a mouth celebrates its 35th birthday. Come November, the Kitty will launch the Hello Kitty Diamond Eau de Toilette. Not sure what separates it from some of the other Hello Kitty fragrances available but it’s pitched as a masterpieces that blends “refreshing top notes of freesia, bergamot, grapefruit and daisy; with floral middle notes of jasmine, muguet, rose and violet with base notes of musk, amber, sandalwood and vanilla.” The fragrance comes in a sculpted 3D crystal decanter with a sparkling dress.

Each bottle comes with its own manufacturing number and a charity auction will be held for the first bottle on November 17 at the Times Square Lane Crawford. All proceeds go to the Make A Wish Foundation.

The Hello Kitty Diamond Collection is available at all Lane Crawford HK from 17 Nov 2009
1 Matheson Street, Causeway Bay, HK
Level One, Pacific Place 88 Queensway, Admiralty, HK
Podium 3, ifc mall, 8 Finance Street, Central , HK
3 Canton Road, Tsim Sha Tsui, Kowloon
Enquiry Hotline: 2992 0806